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Case
study: Electronic books
When The National
Association of Industrial and Office Properties launched
a campaign to educate its members about "hot topics,"
it commissioned The Ghostwriter to write a series of electronic
books. The books cover several issues, including telecom hotels
and brownfields. The association published the e-books on its
Web site, and then charged a nominal fee when its members downloaded
the information.
To get started,
NAIOP's vice president of marketing provided The Ghostwriter
with the topic, a format to follow and a list of people to interview.Click
here to learn how a brownfield became the site of a Holiday Inn.
For e-books and
other written projects, contact The Ghostwriter.
Return to corporate
Everyone
has a story to tell. When you're ready to tell your story, contact the Ghostwriter.
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CarolynBerry@TheGhostwriter.org
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The
Ghostwriter LLC
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1457 Pilkington Road
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Hustle, Va.
22476
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(804) 443-6622
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